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VIDEO ADS

Make Video Ads with Skrrol AI

Paid ad creative for Meta, YouTube, TikTok, and LinkedIn — every platform's spec, one project.

Paid video ads have a strict spec for every platform. Meta wants specific aspect ratios for feed vs. Stories vs. Reels ads. YouTube wants different durations for skippable TrueView vs. non-skip Bumpers. TikTok rejects creative that crops below 1080×1920 or runs over 60 seconds. LinkedIn caps file size at 200MB. Skrrol AI ships export presets for every major paid placement so your creative gets accepted on first upload.

The ad-creative workflow inside Skrrol is built around iteration speed. Lock your master ad once, then re-render across aspect ratios and durations. The video-trimmer lets you cut a 30-second ad down to a 15-second variant without touching the master. The aspect-ratio converter handles 9:16 → 1:1 → 4:5 → 16:9 with subject-aware crop, so you don't redo the framing for every placement.

Meta Ads Manager's most-used placements are Stories Ads (9:16, 15s segments), Reels Ads (9:16, up to 60s), Feed Ads (1:1 or 4:5, up to 60s), and Audience Network (16:9, up to 30s). Skrrol's preset for each is one click. YouTube splits between Bumper Ads (6s non-skip), TrueView Skippable (any length, charged on engagement), and Non-Skip In-Stream (15–30s in most markets). TikTok Ads Manager wants 9:16 1080×1920 between 9 and 60 seconds. LinkedIn supports 1:1, 9:16, and 16:9 between 3 seconds and 30 minutes.

The biggest production lift on paid video is captions. Every paid social ad autoplays muted, so captions are the difference between a 1% engagement rate and a 4% one. Skrrol's subtitle generator creates captions for each variant in seconds, with stylings tuned per platform — high-energy word-pop for TikTok, clean lower-thirds for LinkedIn.

Time-to-first-impression matters too. A 6-second Bumper Ad has to deliver a single message clearly. A 15-second TrueView ad has to hook in the first 5 seconds before the skip becomes available. A 60-second TikTok ad has to hook in 1.5 seconds. Skrrol's keyframe animation and text-overlay tools let you front-load the hook every time.

Platform specs

DimensionValue
Meta Stories / Reels Ads9:16, 1080×1920, up to 60s, ≤4GB
Meta Feed Ads1:1 or 4:5, 1080×1080+ , up to 60s, ≤4GB
YouTube Bumper Ads16:9, 1080p+, exactly 6 seconds
YouTube TrueView16:9, 1080p+, no length cap (charged per engagement)
TikTok Ads9:16, 1080×1920, 9–60s, ≤500MB
LinkedIn Ads1:1 / 9:16 / 16:9, ≤200MB, 3s–30min

Workflow — idea to export

  1. 1

    Pick your hero placement

    Identify your highest-spend channel and edit there first (usually Meta or TikTok).

  2. 2

    Cut the master ad

    Build the strongest version. Hook in the first 1.5–5 seconds depending on placement.

  3. 3

    Caption

    Generate burned-in captions per variant — paid social autoplay is silent-default.

  4. 4

    Re-render for every placement

    Aspect-ratio converter to 1:1, 4:5, 16:9. Video-trimmer to make 6s, 15s, 30s, 60s variants.

  5. 5

    Apply platform-specific encoding

    Skrrol's exporter has presets for Meta, YouTube, TikTok, and LinkedIn ad managers.

  6. 6

    Spin A/B variants

    Duplicate, swap headline or CTA, save as a new bundle. Test in market.

  7. 7

    Export and upload

    Render to your downloads folder and upload to each ad manager directly.

Recommended Skrrol Features

Editor capabilities tuned for this use case.

Recommended Generators

AI generation tools that pair with this workflow.

Who this is for

Meta DTC ad

1:1 feed ad and 9:16 Reels ad from one product video, both captioned.

YouTube Bumper

6-second non-skip Bumper Ad with hook, product, and brand mark.

TikTok ad

30-second native-style TikTok ad with creator face-cam and hook headline.

LinkedIn lead-gen ad

60-second LinkedIn ad with founder narration and lead-form CTA card.

Frequently asked questions

Does Skrrol export at every ad platform's spec?

Yes — Meta, YouTube, TikTok, and LinkedIn ad managers all have export presets.

How short can a Bumper Ad be?

YouTube Bumpers are exactly 6 seconds. Skrrol enforces the duration in the export preset.

Can the same project export 1:1 and 9:16?

Yes. Aspect-ratio converter does subject-aware crop; video-trimmer makes duration variants.

What about file size limits?

Skrrol's encoding presets stay under each platform's max file size (Meta 4GB, TikTok 500MB, LinkedIn 200MB).

Do I need different captions per platform?

Same content, different style. Word-pop for TikTok, clean lower-thirds for LinkedIn, mid-frame for feed.

Related use cases

Ready to build it?

Open Skrrol AI in your browser. No install, no upload — your media stays on your device.

Open Skrrol Editor